Peoplehood

2016 | It all started by chance, and a funny story was told. Then an idea was born, but we were quite certain that if it were a really good idea, someone would have already done it already.

 

2017 | After some incredible twists and turns, we asked ourselves: what is this brand about? Where do we fit in this world?

2017 | Responsible consumption is a great ideal. It is merely fashionable to say that you buy ecologically and ethically sustainable products. The truth is that your own ass is a priority.

2018 | Usually the people on the underwear pictures are those, whom any garment looks good on. We don’t care whether you are tall, short, swan, chubby, big, lovely or just weird, we have the right undies for you.

2019 | Self-confidence and self-assurance are two different things. If this brand is about self-confidence, where does it really come from?

2019 | The Christmas story requires a protagonist who doesn’t take himself too seriously and doesn’t play any role. Who would be better suited for the task than Santa himself?

2020 | What happens when twelve different, strangers are invited to talk about self-confidence and trust?

2020 | Are we getting too serious? We’re telling those stories that may or may not have happened along the way. What could possibly go wrong?

2021 | When you understand yourself, it may be easier to understand your fellow human beings and feel part of something we call Peoplehood.

2021 | And before we even realised it, we had sunk into the deep waters again. Now almost everything has been tried. Except for the music video! And this is how it turned out.

2021 | In the Middle Ages, the Black Death was not the only nuisance. An interesting true story was revealed from the monasteries' records, which had to be filmed.